Prudential Asset Management
Prudential Asset Management is in the business of helping individuals protect and grow their assets. Being responsible for such assets, Black Canvas needed to instil confidence in clients by designing a strong logo and accompanying brand for Prudential. The resulting logo features a pinpoint shape with an internal letter P, which represents a secure, firm, and bold company who creates value for its clients. The overall design represents a reputable, self-assured corporate organisation.
Logo design | Branding | Business cards | Capability statement | Display folder