At Black Canvas, we put a lot of thought and care into every design we create. For Range Assist, we wanted their logo to reflect the resilience and adaptability of their work in the rangelands. By featuring Spinifex grass, a tough plant from the Australian outback, we symbolised their dedication to growth and support in such a challenging environment.

We chose earthy colours like green, orange, and brown to represent the land, plant life, and sustainability, keeping the design grounded in nature. Every decision we made was centred around understanding Range Assist’s mission, ensuring the logo not only looked great but also connected with their audience and reflected the hands-on, practical services they offer.