"Working with Black Canvas on the JES LEGAL brand was one of the best decisions I made in setting up the firm. I came to them with a fairly abstract idea of what I wanted: a firm that acts for employers, that feels considered and human rather than corporate and cold, and that would sit credibly alongside much larger practices. Black Canvas listened, asked the right questions, and then handed back something that captured it better than I had been able to articulate it myself. The identity they created is elegant, distinctive and genuine. The tagline People focused. Resolution driven. says in four words exactly what the firm stands for. I still cannot quite believe how precisely they got it. The process was collaborative, professional and refreshingly free of guesswork. My relationship with Black Canvas is not a one-off. As the firm grows, I look forward to continuing to work with them. I would recommend them without hesitation to anyone launching a business or wanting a brand refresh, who want a brand that actually means something."